The Good Grocer
Crafting a whimsical world of goodness was a delight, and a great way to show customers that The Good Grocer isn’t your average supermarket.
‘Discover a World of Goodness’ is all about celebrating the fun of exploring new flavours and finding delicious surprises around every corner. Just look at the tiny folk riding their chilli kayaks past forests of broccoli! Each world represented different offerings from the store, and helped drive more foot traffic and sales for the IGA-owned supermarket chain.
‘Discover a World of Goodness’ is all about celebrating the fun of exploring new flavours and finding delicious surprises around every corner. Just look at the tiny folk riding their chilli kayaks past forests of broccoli! Each world represented different offerings from the store, and helped drive more foot traffic and sales for the IGA-owned supermarket chain.
